Equativ is a leading independent media platform that empowers advertisers and publishers to achieve real outcomes across the entire digital ecosystem. By uniting premium inventory and AI-driven ad tech with advanced curation and high-impact CTV solutions, we deliver quality and engagement at scale.
Purpose-built for the attention economy, our platform features a comprehensive CTV stack - including server-side ad insertion (SSAI), an ad server, and innovative shoppable formats that prioritize a seamless, user-centric viewer experience.
With a global team across 19 countries, Equativ combines international reach with deep local expertise to drive performance across all screens.
Rating Reviews
Rating is calculated based on
3
reviews and is evolving.
Pros: The biggest perk is definitely the work flexibility. Being able to split my time between the office in Mexico City and working remotely is fantastic for managing personal life. The team I work with is really solid – everyone is knowledgeable in the AdTech space and willing to help each other out. It's a good environment for learning the ropes of programmatic advertising.
Cons: While flexibility is great, sometimes communication from higher leadership regarding company-wide changes can be a bit slow or unclear, which can lead to minor confusion. Also, the pay, while competitive for the region, could be a bit more aligned with other global AdTech players in terms of benefits.
Advice to Management: Continue fostering the supportive team culture and the excellent hybrid work model. Clearer and more consistent communication from leadership regarding strategic shifts would be beneficial for everyone's alignment.
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Pros: I've found the hybrid model pretty solid, especially working from the NYC office a couple days a week. It's nice to have that flexibility. For Programmatic Account Manager roles, the team generally respects your evenings and weekends, which is good in ad tech.
Cons: Sometimes client demands for programmatic advertising can push hours a bit past the typical 40. There's an expectation to be available, and it feels like boundaries blur sometimes. It's not always a consistent 40-hour week.
Advice to Management: Really enforce those boundaries for client requests, especially in programmatic advertising. It would help prevent burnout and maintain a more consistent work-life balance for the team, especially in the NYC office.
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Pros: For professionals in programmatic advertising, there are chances to learn new platforms and expand your skillset. I've gotten to work on some cool publisher monetization projects. Plus, the hybrid work model from our New York City office is pretty flexible.
Cons: Career growth isn't always clear cut. Sometimes it feels like you're stuck in your current role, even after showing initiative. The path for promotion, especially for senior ad tech roles, isn't well-defined. You often have to seek out opportunities yourself.
Advice to Management: Managers should create clearer roadmaps for career progression and internal promotions. It'd be great to see more active mentorship for those aiming for senior ad tech positions. Invest in developing current talent.
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How does Equativ recognize contributions in their category management roles, especially for a mid-sized ad tech company like theirs?
At Equativ, a growing ad tech firm, category management roles are often acknowledged through performance-based bonuses and opportunities to lead new initiatives, which feels very rewarding.
What is the work culture like at Equativ, especially for junior ad tech professionals in Paris?
Equativ fosters a collaborative work environment where team members are encouraged to share knowledge and support each other's growth. You'll find a dynamic atmosphere driven by innovation in the ad tech space, with opportunities to learn from experienced colleagues.
What is Equativ's policy on remote work for their ad tech roles in Paris?
Equativ offers a hybrid work model for its ad tech positions in Paris, allowing employees to work from home a couple of days a week. This approach balances flexibility with in-office collaboration, which is generally well-received by the teams.
What is Equativ's approach to remote work and what benefits support employees working from home?
Equativ offers a hybrid work model, allowing for a mix of in-office and remote work days, which is great for work-life balance. They provide a technology allowance to help set up a productive home office, and ensure clear communication channels are maintained for remote team members.
What is the typical work environment like at Equativ, particularly for roles in ad tech in Paris?
Equativ fosters a collaborative and innovative work environment, common in the fast-paced ad tech industry. Employees often describe a culture that balances focused work with team interaction, supporting professional growth within their Paris office.
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