About UOB
United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and offices. Our history spans more than 80 years. Over this time, we have been guided by our values – Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.
Job Description
- Manage and monitor overall web’s content management process to ensure timely deliverable of JRs within agreed SLA/TAT and compliance standards.
- Responsible and key liaison person in enforcing Web Corp standards, governance, policy and best practices.
- Champion and lead in managing and implementing Corp Web related projects, enhancements & solutions to provide superior customer experience – Digital journey and customer U/X.
- Plan and execute SEO strategy to promote and ensure relevancy of Corp Web content and improve Corp Web traffic and ranking.
- Track and monitor web traffic, conduct analytic study and research to identify insights for web traffic and customer experience improvements.
- Review business requests and provide solution to address business requirements related to Corp Web.
- Work closely with stakeholders to conduct gap analysis to identify areas of opportunities to improve customer online journey and experiences.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Job Requirement
- 1-3 years of relevant working experience in ecommerce, digital marketing, digital agency with banking exposures.
- Hand on experiences in web design, website management, development tools: HTML, CSS, TeamSite, Open text, Dreamweaver, Photoshop, and Flash or equivalent.
- Possess excellent aesthetic sense for graphic design, Digital journey or UX.
- Experience in SEO/SEM, marketing database, email, social media and/or display advertising campaigns to drive business goals such as sales and leads through the digital channels.
- Good knowledge of digital techniques such as search marketing, search engine optimisation and email marketing.
- Strong analytical skills and data-driven thinking with solid knowledge of website analytics tools (e.g., Google Analytics, Omniture, Adobe Experience, WebTrends).
- Able to work independently and in a team, with a willingness to learn the business proactively.
- Possess good Interpersonal and communication skills.
- Experience with A/B and multivariate experiments.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Additional Requirements
Be a Part of the UOB Family
UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.
Apply now and make a Difference
