PURPOSE OF THE ROLE & RESPONSIBILITIES OF THE JOB
As a sales leader for IKEA Malaysia, you will take ownership for a specific portfolio of HFBs to drive long term sales growth and optimise profitability across your range. You have a deep understanding of your product range, your national market & competition, your consumers, and your internal commercial opportunities. You will develop and create commercial actions, secure competitive pricing and ensure the preconditions are in place to deliver our volume commitments to the total IKEA value chain.
You will develop a close collaboration and partnership with the IKEA stores and other IKEA sales channels (Physical, Digital and Remote CMP's) to ensure that everyone understands the plan and how to present the range in the most commercial way. You will proactively foster a supportive matrix relationship with the Shopkeepers and Sales Managers in the IKEA stores to execute the action plans, understand performance and act on commercial opportunities throughout the year.
You will build a strong relationship with your colleagues in Inter IKEA/IKEA of Sweden to ensure that we understand and act on current trends and commercial opportunities, implement an efficient and market relevant range, and collaborate on the future development of the IKEA product range.
You will work closely with colleagues in the Malaysia Service Office and Ikano Retail on topics that will support our business plan deliverables. This will include, but not limited to: develop range presentation guidelines, formulate external communication and Marketing approaches, execute supply & availability actions, address training and competence development needs, co-create commercial calendar and activation plans, and follow up on KPI's and financial performance metrics to deliver to our agreed goals.
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