- Assist in the planning, development, and execution of strategic retail marketing plans aligned with business plans.
- Liaise closely with internal stakeholders and external vendors to ensure timely and effective campaign execution.
- Develop campaign & advertising point-of-sale materials and ensure the timely implementation in retail stores
- Ensuring all in-store screens are updated with the latest content, including managing the media apps
- Manage all in-store posters and ensuring it is timely refresh and up to date
- Assist in mall marketing related tasks including providing promotional social media posts, event set up, advertising space and etc
- Handle all documents related processes including issuing stores guideline, documents, follow up on quotations, invoices and filling
- Check all tray cards/labels request from retail stores report, ensuring all reported issues are solved
- Work closely with mailroom for all in-house print related task including ordering inventories and follow up with suppliers on machinery services
- Assist in monitoring, analysing, and evaluating the effectiveness of retail marketing activities and advertising performance.
- Prepare, compile, and manage retail marketing reports, post-campaign evaluations, and documentation.
- Support budget tracking and cost management for retail marketing initiatives when required.
- Conduct retail stores visit and market survey to stay updated with the latest trend
- Ad hoc tasks as assigned
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